This book was created to act like a small mailable brochure to those interested in the Art Design Chicago event. With so many events and information, it was important to not only include it all but to find a way to organize it so that those attending the event can continue to carry this book around with them like a guide. It was also important to include a detachable program list so that could fold in half and still be legible, and a registration form that adhered to the mailing standards while offering a way to protect the information within.